Variable pricing for classic ads will be based on a number of factors, including shifts in the supply of candidates, and/or the demand for those candidates, as well as the average salary and location of the role you’re hiring for.
Our employment market data shows that a typical labour market does not swing dramatically but reflects long-term structural trends and change. Therefore price changes wouldn’t be frequent but rather gradual, considered changes reflecting these trends.
However in such unprecedented COVID-19 times, the recent dramatic changes to the employment landscape (where candidate supply hugely outweighs demand) has seen the price of many roles shift.